About us

A little note, from one māmā to another.

Before I became a mum, I remember trying to prepare for a life I had never lived before.

What to pack. What the baby needed. Whether I was forgetting something important.

Then baby arrived, and I realised how many everyday things I’d have to figure out again—including getting dressed.

Did this still fit? Could I breastfeed in it? Would I have to change before heading out?

Even saying yes to coffee could mean trying on three outfits while my baby waited.

After my second baby, I wanted to make time to move my body, too. Just 30 minutes for myself.

But a sports bra that supported me through a workout became another thing to wrestle with when my baby needed a feed.

I wanted to feel put together, move comfortably and feed my baby without planning another outfit change.

That’s why I created māmācore.

The Core Jumpsuit gives you one piece to put on, style and head out in—with feeding access already built in.

The Core Bra gives breastfeeding mums support for movement and easy feeding access, so a feed between sets doesn’t mean changing bras.

They’re designed around the things we actually do: pram walks, coffee runs, workouts between naps and getting down on the floor with our babies.

Because becoming a mother doesn’t mean you stop wanting to feel good in what you wear.

And getting dressed shouldn’t ask more of you when your day is already asking so much.

Get dressed. Feed easily. Keep moving.

Founder of māmācore & mum of two

māmācore is layered—like all of us.

- māmā means mother and also “easy” in Te Reo Māori—the Indigenous language of Aotearoa.

- core speaks to your strength—your centre, your identity, your movement.

Together, it’s not just a brand. It’s a new aesthetic. A new rhythm of motherhood.

A reminder that this chapter isn’t a pause. It’s a transformation.